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Breeders’ Cup Premieres Docuseries on Facebook Watch


Wandering Eyes

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Breeders’ Cup premiered the pilot episode of its first-ever digital docuseries Monday. Titled “ALL IN: The Road to the Classic,” the series offers an exclusive, behind-the-scenes look at the journey to the $6-million GI Breeders’ Cup Classic, following owners, trainers, breeders and horses. Executive produced by celebrity chef and Thoroughbred owner and breeder Bobby Flay and his Rock Shrimp Productions co-founder Kim Martin, Hennegan Brothers Creative and Shelley Schulze, ALL IN will be comprised of seven episodes available for viewing on the show’s Facebook Watch page. The first episode was made available Monday at noon ET, while subsequent episodes will be rolled out in the coming days.

“The world of Thoroughbred horse racing is infinitely fascinating and we are proud to offer a new way for our fans to learn more about their favorite horses, and the teams behind them, through this new docuseries,” said Craig Fravel, President and CEO of Breeders’ Cup. “‘ALL IN’ also represents a bold step for Breeders’ Cup as we enter the realm of original content and communicate with our fans, and hopefully attract new ones, through forward-thinking platforms.”

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