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15 commentsToday we have seen the only remaining truly independent racing industry publication "hang the bridle on the wall." The Informant has ceased to publish.
Why?
In my opinion the blame lies firmly at the feet of the NZRB. Over the next few days BOAY will be asking some very pertinent questions to those in charge.
For example:
How much is the NZRB funded Best Bets costing the industry? Does it make a profit? What is its circulation? 800? Or more? Does the Best Bets pay for its form feeds? Was The Informant given the same deal?
How much does the industry fund the NZ Racing Desk for its banal follow the corporate line journalism?
Why were the "manager's at the door" when Dennis Ryan was talking to Peter Early?
Where are the NZ TAB turnover figures?
The Informant may be gone for the moment but the industry must continue to ask the hard questions.
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Was top notch. Unfortunately his main job was just to sell the outfit. -
Curious puts up the turnovers. It’s all going nowhere. Haven’t got the promised geoblocking millions. If they were getting anywhere fast we’d never hear the end of it. The monopoly will just slowly choke off the interest in racing. You’re no chance with one provider of prices and such high percentage markets. You can’t get to 10k profit before you get an email telling you the game is up. They don’t even put NZs biggest race (trotting cup) on tv anymore. You can’t be as positive as you like but the sun is setting on racing. You’ve got a good site though.
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Credit where credit is due. Mike Tod who was CEO at the TAB and was the one that got things moving with regard to outsourcing, introduced many new features, many of which have gone, most notably the no deductions policy -
By Chief Stipe · Posted
How do you know? As for more ads we had stuff all of nothing under the previous regime. -
No better just more ads. Hasn’t achieved sod all in the way of results.
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By Chief Stipe · Posted
FFS no wonder Racing lost its way if one of history's greatest racing administrators doesn't understand Marketing 101. Hint: branding, visual queue, recognition. Delusional about what exactly? You are just pain in the arse negative. The marketing done by ENTAIN since taking over is a zillion miles ahead of anything we saw from the previous lot -
By billy connolly · Posted
Originally from the Taieri Plains area of Mosgiel and was a neighbour of three-time Wellington Cup winner, Great Sensation. An entertaining and eloquent poster here. R.I.P. TAB For Ever.
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