Leading British Racecourses Reach New Long-Term Agreement with UK Tote

[Wandering Eyes]

Britbet Racing LLP, a partnership of 55 British racecourses, has today announced an extended commitment from its racecourse partners for the continued delivery of their oncourse pool betting service.

A key element to this commitment from racecourses comes from Britbet renewing a long-term partnership with the UK Tote Group that will deliver liquidity from the majority of its racecourse partners, including all Jockey Club racecourses and the large independent tracks, to the pools hosted by the Tote on racing taking place at these racecourses.

The renewed partnership will continue to provide a united approach to growing pool betting in the UK, with racecourses controlling the delivery of an oncourse service and the Tote providing the recognised brand and the off-course services, combining to create a single pool hosted by the Tote.

The agreement between Britbet and the Tote will go live in November 2025 and will be in place until at least the end of October 2030, subject to a range of performance measures being met. The new partnership does not include Arena Racing Company (ARC) racecourses. Discussions about pool betting between ARC, Britbet and the UK Tote Group are said to be ongoing.

Nigel Roddis, managing director of Britbet, said, “We are delighted to receive the continued backing of our racecourse partners and to use that to continue the relationship with the UK Tote Group.

“The delivery of a daily pool betting service ranges from 500+ staff on each day of the Cheltenham Festival, through to meetings where everyone knows each other on a weekday winter evening. To be viable it requires a collective approach, sharing resources and spreading costs as widely as possible.

“Britbet is tangible evidence of the benefits that the customer can receive from racecourses acting together. We look forward to continuing to work with the Tote team to deliver further benefits for racegoers as well as providing the core liquidity to help drive the continued expansion of the pools off course.”

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