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Asian Racing Conference: new technology and engaging younger fans crucial to future of racing


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Utilising new technology, engaging with younger fans and better promotion of racing are crucial to the future of the sport, according to Jockey Club chief executive Winfried Engelbrecht-Bresges and executive director of racing Andrew Harding. Speaking on the final day of the Asian Racing Conference in Riyadh, Engelbrecht-Bresges and Harding highlighted the key motivators in safeguarding the future of racing. “If there is one message that cuts across all our discussions, it is this: the future of...

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