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Keeneland Tour Introduces Youth to Thoroughbred Industry


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Keeneland will provide area youth with interactive tours designed to broaden their understanding of the immense historical, economic and cultural importance of the Thoroughbred industry in Central Kentucky as it welcomes nearly 2,900 fifth-graders from 31 area public and private schools each day this week.

“These student visits are an annual highlight for Keeneland, and we enjoy their eagerness to learn about Keeneland and Kentucky’s Thoroughbred industry,” Keeneland President and CEO Bill Thomason said. “The tours provide a fun environment for young people to explore an important part of where they live and develop a lifelong connection to Keeneland and the horse industry.”

The two-hour tour begins with a welcome address by a member of Keeneland’s executive team in the Sales Pavilion. Students then will watch an informative video about Keeneland and take part in a mock Thoroughbred auction. The walking portion of the tour includes a variety of themed educational stations, including Keeneland history lessons in the Walking Ring, Thoroughbred industry careers in the Winner’s Circle, racing information at the Finish Line, the safety of Keeneland’s human and equine athletes, and important landmarks at the track.

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