Marketing the race meeting.
You may notice the Karaka millions entices 'name ' jockeys to participate.
Similar to appearance money for players at tennis tournaments.
As much chance as him 'off overseas' as you have of flying to the moon.
If I recall he made the biggest faux pas in commentating, by calling a Wellington Cup winner the wrong name for the entire race.Always tried to be 'too clever' imo.
'Loaf of bread with a $2 margin is no better than two loaves with a $1 margin'
Beg to differ....your analogy is flawed...even on the basis of handling,storage,freight,perishable prouct=more risk.
Any business person will choose $2 margin.
No turn over=no revenue.
As to bonus bet....Punter Billy has $300 set aside to bet with on a Saturday...is the bonus bet going to make him increase his spend?
Clearly revenue can be increased by increasing turnover ,even with the same..margins.