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Bit Of A Yarn

BOAY Awards


hesi

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A bit of fun

1.  Best Poster

2.  Best Post of the year

3.  Wittiest/Humourous Post/Poster

4.  The person you would most like to meet

5.  The one thing you would like to change

6.  Best Comp player

7.  BOAY person of the year

8.  Special award for contributing to BOAY

9.  Anything else of note

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  • hesi featured and pinned this topic

1.  Mardigras, for starting off the threads on punting and making many of us think about how we punt, regardless whether it come to anything

2.  Have to look back, but there were a few beauties

3.  Von Smallhausen, always has an answer, usually very witty

4.  The Chief(Doug), contrary to various claims, I've never met him

7.  Same again, for having the courage of his convictions to start the site

8.  PJ, for running his Super Comps, and the time he puts into them, long may they continue

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2.  Best Post, Jess on NZ Racing Site thread

Has more bs jargon than ........

I challenge anyone to find a post that is more subtly cynical

jess

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Press Release II

Following the earlier press release about our new branding we have fielded a number of enquiries so thought it best to issue a brief statement to clarify the situation.

To answer all those who wanted to know about the cost of the re-branding, we are unable to disclose this as it is commercially sensitive information.  What we can say however is that we entered into a consultation phase with industry partners and stakeholders, with the emphasis on being both customer-centric and results driven.  We listened to what you were telling us and once we drilled down into the action plan, we were able to brainstorm the options for an iconic name to spearhead the brand.

We ran the best 3 options up the flagpole and while each had obvious merits – it proved a difficult task to choose between them – finalists being “Loveracing” “Likeracing” and “Loatheracing”. 

With the help of top marketing firm OTTTM – we decided that going forward,  “Loveracing” was the best strategic fit for the business.  We believe this showcases our aspirational goal - of every New Zealander loving racing – and is yet another example of our bold and innovative blue-sky thinking.     

We think you’ll all agree – we hit the ground running with the launch of the new initiative and we’ve really hit the back of the net with the new look, value-added website. 

<ends>

 

Media Release – 03/09/18

Pippa West – Senior Communications Adviser

Off To The Trough Marketing (OTTTM)

Edited by hesi
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42 minutes ago, hesi said:

2.  Best Post, Jess on NZ Racing Site thread

Has more bs jargon than ........

I challenge anyone to find a post that is more subtly cynical

jess

  • jess
  • Members
  •  225
  • 195 posts
  •  

Press Release II

Following the earlier press release about our new branding we have fielded a number of enquiries so thought it best to issue a brief statement to clarify the situation.

To answer all those who wanted to know about the cost of the re-branding, we are unable to disclose this as it is commercially sensitive information.  What we can say however is that we entered into a consultation phase with industry partners and stakeholders, with the emphasis on being both customer-centric and results driven.  We listened to what you were telling us and once we drilled down into the action plan, we were able to brainstorm the options for an iconic name to spearhead the brand.

We ran the best 3 options up the flagpole and while each had obvious merits – it proved a difficult task to choose between them – finalists being “Loveracing” “Likeracing” and “Loatheracing”. 

With the help of top marketing firm OTTTM – we decided that going forward,  “Loveracing” was the best strategic fit for the business.  We believe this showcases our aspirational goal - of every New Zealander loving racing – and is yet another example of our bold and innovative blue-sky thinking.     

We think you’ll all agree – we hit the ground running with the launch of the new initiative and we’ve really hit the back of the net with the new look, value-added website. 

<ends>

 

Media Release – 03/09/18

Pippa West – Senior Communications Adviser

Off To The Trough Marketing (OTTTM)

Haha,  yep.

Bloody brilliant!

 

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8 hours ago, barryb said:

2. Any post pointing out what an idiot Thomass is.

4. The Princess.

8. Thomass for his outstanding ever evolving BP.

9. The BP is a sure fire way to sucess.  Successful laying that is.

Ha Ha, just seen this. Put princess down for 4 also on harness awards, whats the odds on that. 

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1.  Best Poster : Poundforpound

2.  Best Post of the year : 

3.  Wittiest/Humourous Post/Poster: Thomasssss

4.  The person you would most like to meet: Scooby

5.  The one thing you would like to change: The Government 

6.  Best Comp player

7.  BOAY person of the year: Nice Option 

8.  Special award for contributing to BOAY: Thomassss

9.  Anything else of note

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I suppose more of the abuse is to be expected as BOAY overtakes RC as the premier site, they always were bad losers.

People just want to debate racing etc, so it is only a matter of time, before others desert the ship, as there is hardly any debate over there.  Let's hope they contribute more positively than you Nice Option

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4 hours ago, Nice Option said:

1.  Best Poster : Poundforpound

2.  Best Post of the year : 

3.  Wittiest/Humourous Post/Poster: Thomasssss

4.  The person you would most like to meet: Scooby

5.  The one thing you would like to change: The Government 

6.  Best Comp player

7.  BOAY person of the year: Nice Option 

8.  Special award for contributing to BOAY: Thomassss

9.  Anything else of note

P2P posts here?

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21 minutes ago, SLB2.0 said:

P2P posts here?

You mean his half brother P4P

But no he doesn't, but the Chief would love him to, because it is a level playing field here.

No protection from his bum buddy Scooby

Maybe not a good idea though, I don't think people want that sort of vituperative crap here

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1.  Moi

2.  My post tipping the Caulfield Cup winner ... :) 

3.  hmmm come back to that ....

4.  the Canterbury committee guy  ... can't remember his name, but a solid guy and great tipper, also my red/white bro :) 

5.  My editing posts time, allow me to edit like everyone else  .. :( 

6.  Moi

7.  hmmmmm,   come btt

8.  South Heads Hesi ....

9.  Great site, well run and a good rep of NZ racing   :)  

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